Prostate - There, I've Said It!
The Irish Cancer Society has launched a high profile awareness campaign to coincide with Men’s Health Week 2011 titled: “Prostate - There, I’ve said it”. This campaign is designed to tackle the stigma and embarrassment that surrounds prostate cancer. It is being fronted by Irish media personalities Bryan Dobson, Matt Cooper and Micheál O’Muircheartaigh. Prostate cancer is the second most common cancer in men in Ireland after skin cancer. Over the course of their lifetime, men have a one in eight chance of developing prostate cancer. According to the most recent statistics, 2,859 men were diagnosed with prostate cancer in 2009, with 92% of the cases occurring in men over 55. However, men need to be reassured that prostate cancer is increasingly a disease that men live with rather than die of. The Irish Cancer Society is also conducting a survey targeted at men with prostate cancer. This will be available until 29th June 2011 at: www.cancer.ie/prostate or by contacting the National Cancer Helpline on Freefone 1800 200 700.